Lab Protocols :: essays research papers

Lab Protocols Through experimentation my class and I have discovered that messing around furthermore, misbehaveing in lab brings about numerous page papers, however can likewise be hurtful, perilous, and exorbitant to our instructor and school.      There are numerous standards or "protocols" that ought to be followed in a lab enviroment. In this circumstance there are ten fundamental principles that must be followed consistently while taking part in lab tests. These are here for our own security and ought to be followed hence.      The first guideline is that everybody in the lab should wear eye security. In a lab enviroment eye injury is normal. Eye insurance extraordinarily decreases this danger of injury.      The second is no joking around. Joking around can make injury yourself others and can make harm the laboraty.      The third guideline is that you should just interface with your accomplice and the instructor. This will keep interruption from your set analysis.      The fourth standard is that you ought not leave your trial unattended regardless of whether you think it is perilous or not. This standard is totally self logical for wellbeing purposes.      The fifth principle is to be amazingly cautious with gear. Not just for cash purposes yet in addition for your very own wellbeing.      The 6th principle is to not contact whatever the instructor or the lab explicitly educates you to. Since you don't have to.      The seventh principle expresses that exercises should possibly be done on the off chance that they are explicitly talked about in your lab. This is for security purposes and for the obligation of the school.      The eighth guideline is that you are not to defile synthetics by utilizing hardware in more than one substance without washing it altogether. Doing this can cause blast, fire, substantial damage, toxic gasses, or perhaps demise. Additionally don't return synthetic concoctions to the first holder after they have been utilized.      The ninth standard is that you should peruse your lab gift altogether previously testing in a lab situation. It is a smart thought to ask any essential relevant inquiries before participating in your lab. Follow bearings precisely. This is to forestall conceivable unsafe mix-ups that may bring about death, noxious gasses, real damage , blast , or fire.      Last yet not least the tenth standard is that before disappearing from the

Equilibrium national income Essay Example | Topics and Well Written Essays - 500 words

Harmony national pay - Essay Example All the above elements continue driving the progressions that happen in the national pay economy since it generally tries to balance out in the long run. National harmony influences the economy in a lot since it generally moves it to its focal point. Other than the national economy is never at balance however continually moving towards harmony as it tries to balance out with the continually changing parameters all the while. In a traditional framework, the economy is more often than not suspected to change itself every now and then. Most business analysts bolster the self-alteration of a national harmony, which changes itself without or with insignificant inclusion of the national government. For negative yield, wage is stifled by the absence of interest and toward the day's end lead to a descending correction of the costs. So also, when there is expanded interest of an item, there is discharged weight on the wages, which toward the day's end prompts upward alterations of the costs in many nations (Chao and Yu, 2002). These corrections happen uninhibitedly without the administration mediation; the economy is driven by request and flex ibly arrangement. Be that as it may, a portion of the serious issues related with the view lies with the trouble on deciding the time in which the nation will take to accomplish that harmony. With equivalent withdrawals and infusion the national salary level stays steady thus the economy thinking of a steady broad balance. A critical change in the monetary action is probably going to be seen when there is an adjustment in a nation pulls back or infusions. On the off chance that there are expanded infusions, the economy will develop and shrivel in the case where withdrawals are probably going to surpass the last mentioned. Business analyst gives a similarity of bath which loads up with water all the more immediately when there is expanded volume of water when contrasted with the measure of water leaving the tab. Briefly for the economy to be general balance, it is significant that there is an equalization in the aggregate

How to Manage Stress On-Campus

How to Manage Stress On-Campus How to Manage Stress On-Campus How to Manage Stress On-Campus Whether you live in residence, at home, or off-campus with some friends, full-time students have one thing in commonâ€"they spend a lot of time on-campus. During these often long days, students experience a rollercoaster of emotions and feelings; excitement, laughter, hunger, tiredness, and most of all stress. Although certain levels of stress can be a good thing in terms of self-awareness and motivation, too much stress can have very negative effects on the body and mind. Often times, students experiencing excess levels of stress may find themselves having a hard time concentrating, being more irritable in situations that normally wouldn’t bother them, feeling constantly worried or anxious, experiencing frequent headaches, and having disrupted sleep. These are just some of the draining effects that stress can have on students. So, how can you manage stress on-campus? Check out some of our tips below: 1. Time Management A full course load can be difficult to juggle with needing to remember class times and locations, seminar sessions, essay deadlines, and exam dates. It can then become more difficult when these tasks begin to build and the semester is in full swing. To help organize your life, purchase an agenda or download a time-management app. This will help you to plan your day-to-day activities and help determine how much time you can afford to spend on each task. 2. Get Some Exercise Many schools have gyms on-campus with free (or heavily discounted) memberships to students. Not only is exercise amazing for your body, but it works wonders for your mind. Sweating out toxins and allowing your brain to focus on something other than the rest of your day is a great way to press pause and work off negative energy. 3. Seek Support Certainly, stress can become overbearing and really flood your mind with anxious thoughts and overwhelming negativity. When this occurs, it is important to find a way to express these emotions without fear of judgement or embarrassment. By exploring your campus’ services, you’ll likely find that there are counsellors available on a daily basis. By booking a free appointment and scheduling this into your day, you’ll feel at ease when you can express your concerns and receive professional advice, guidance, and reassurance. 4. Take a Break When school life gets stressful it can be difficult to take a break due to the guilt and anxiety it can cause… after all, your time could be better spent working on assignments or studying, right? Wrong. Everybody needs to take breaks no matter what type of work they are doing. Whether it be grabbing a coffee with friends, turning off your brain and watching your favourite show for an hour, or taking a much-deserved nap, taking a break will leave you feeling refreshed and ready to get back to your studies afterwards. Stress can be exhausting, cause depression, and really make you question whether you’re taking the right steps in life. Don’t fall victim to your stress and instead learn stress-management techniques that will surely help to keep your worries at bay. For more ways to ease stress, check out our tutoring, essay editing, and coursework writing services. Whatever your academic needs are, our Homework Help Canada team will be happy to assist. How to Manage Stress On-Campus How to Manage Stress On-Campus How to Manage Stress On-Campus Whether you live in residence, at home, or off-campus with some friends, full-time students have one thing in commonâ€"they spend a lot of time on-campus. During these often long days, students experience a rollercoaster of emotions and feelings; excitement, laughter, hunger, tiredness, and most of all stress. Although certain levels of stress can be a good thing in terms of self-awareness and motivation, too much stress can have very negative effects on the body and mind. Often times, students experiencing excess levels of stress may find themselves having a hard time concentrating, being more irritable in situations that normally wouldn’t bother them, feeling constantly worried or anxious, experiencing frequent headaches, and having disrupted sleep. These are just some of the draining effects that stress can have on students. So, how can you manage stress on-campus? Check out some of our tips below: 1. Time Management A full course load can be difficult to juggle with needing to remember class times and locations, seminar sessions, essay deadlines, and exam dates. It can then become more difficult when these tasks begin to build and the semester is in full swing. To help organize your life, purchase an agenda or download a time-management app. This will help you to plan your day-to-day activities and help determine how much time you can afford to spend on each task. 2. Get Some Exercise Many schools have gyms on-campus with free (or heavily discounted) memberships to students. Not only is exercise amazing for your body, but it works wonders for your mind. Sweating out toxins and allowing your brain to focus on something other than the rest of your day is a great way to press pause and work off negative energy. 3. Seek Support Certainly, stress can become overbearing and really flood your mind with anxious thoughts and overwhelming negativity. When this occurs, it is important to find a way to express these emotions without fear of judgement or embarrassment. By exploring your campus’ services, you’ll likely find that there are counsellors available on a daily basis. By booking a free appointment and scheduling this into your day, you’ll feel at ease when you can express your concerns and receive professional advice, guidance, and reassurance. 4. Take a Break When school life gets stressful it can be difficult to take a break due to the guilt and anxiety it can cause… after all, your time could be better spent working on assignments or studying, right? Wrong. Everybody needs to take breaks no matter what type of work they are doing. Whether it be grabbing a coffee with friends, turning off your brain and watching your favourite show for an hour, or taking a much-deserved nap, taking a break will leave you feeling refreshed and ready to get back to your studies afterwards. Stress can be exhausting, cause depression, and really make you question whether you’re taking the right steps in life. Don’t fall victim to your stress and instead learn stress-management techniques that will surely help to keep your worries at bay. For more ways to ease stress, check out our tutoring, essay editing, and coursework writing services. Whatever your academic needs are, our Homework Help Canada team will be happy to assist.

Essay on A Tale Of Two Cities Best Or Worst Of Times

In the novel quot;A Tale of Two Citiesquot; Charles Dickens describes quot;the best of times [and] the worst of timesquot; (1) of the characters. France and England struggle through political confusion, which is one of the most disturbing periods of history. On the other hand, for the characters of the novel, these are the times of rebirth and revival. The author conveys the dual nature of this epoch by contrasting representations of light and dark, chaos and stability, doom and hope with the use of setting, characterization, foreshadowing, symbolism, and plot set up. The novel opens in the troubled year of 1775, with a comparison of England and pre-Revolutionary France. It conveys the sense of doom and chaos. Both countries go†¦show more content†¦Manette, his being quot;recalled to life.quot; (6) After eighteen years of imprisonment, he finds his daughter, and Lucie Manette finds her father who has been dead for her. Lucie Manette promises to him that they will quot;go to England to be at peace and at restquot; (40). Despite the social and political disorder, these are the times of hope for Lucie Manette and her father. The twofold nature of the novel, both light and dark, hope and doom, is reflected in foreshadowing and symbolism. The spilling of red wine is a premonition of blood to be shed in the Revolution. quot;All the people within reach had suspended their business, or their idleness, to run to the spot and drink he wine.quot; (24) There will be people in the Revolution who will, figuratively, drink the blood like the wine. Another foreboding of the long and hard road of the Revolution is the image of the mail that goes up the hill along the difficult and dangerous Dover road. No travelers who venture on it are secure. quot;If any one of [the passengers] had the hardihood to propose another walk in the mist and darkness, he would have put himself in a fair way of getting shot instantly by a highwayman.quot; (5) In the mist of the night road, there is the air of distrust and separateness. quot;The guard suspected the passengers, the passengers suspected one another and the guard, they all susp ectedShow MoreRelatedA Tale of Two Cities by Charles Dickens Essay1393 Words   |  6 Pagescritical acclaim, A Tale of Two Cities occupies a central place in the cannon of Charles Dickens’ work. A Tale of Two Cities, published in serial form starting on April 30, 1859, is a historical fiction novel. A dominant theme in this historical novel is the duality found in many of Dickens’ characters. Dickens’ A Tale of Two Cities is somewhat autobiographical; emphasizes the key elements of theme, plot, and character; and has received extensive criticism. A Tale of Two Cities is told in three partsRead MoreA Tale of Two Cities, by Charles Dickens1420 Words   |  6 Pagesviolent period of history – the best of times and the worst of times. The violence enacted by the citizens of French on their fellow countrymen set a gruesome scene in the cities and country sides of France. Charles Dickens uses a palate of storm, wine, and blood imagery in A Tale of Two Cities to paint exactly how tremendously brutal this period of time was. Dickens use of storm imagery throughout his novel illustrates to the reader the tremulous, fierce, and explosive time period in which the courseRead MoreA Tale Of Two Cities And The French Revolution1006 Words   |  5 PagesA Tale of Two Cities was a story about sacrifice and revenge before and during revolutionary France. Charles Dickens thought that if things did not change, then a violent revolution in England, similar to the French Revolution, was possible or in the future. In â€Å"A Tale of Two Cities†, Charles Dickens symbolizes the discord that the English and the French faced as he tears apart the two systems of their society. Charles Dickens, a brilliant author back in the 1850’s, wrote â€Å"A Tale of Two Cities†Read MoreTale Of Two Cities Juxtaposition Analysis980 Words   |  4 PagesJuxtaposition is the comparison of two things put close together. It is evident that the stylistic element of juxtaposition plays a pivotal role in Charles Dickens’ world renowned novel, A Tale of Two Cities. In A Tale of Two Cities, Charles Dickens utilizes juxtaposition to add a depth of meaning, specifically to illuminate socioeconomic disparities and unrest during the French Revolution, which is evident through the first chapter, the excessiveness aristocrats and the anguish of the peasants,Read MoreTale Of Two Cities Analysis704 Words   |  3 PagesCharles Dickens, a brilliant author back in the 1850’s, wrote â€Å"A Tale of Two Cities† in order to describe the similarities between the forces that led to the revolution and the oppression and unrest occurring in England. The Fr ench revolution impacts history because the time period in which it takes place is before and during the French revolution. The French revolution signifies the essence of a rapid change, nevertheless, this change tore France right at the heart, where all the government wasRead MoreA Tale Of Two Cities By Charles Dickens1269 Words   |  6 PagesAs described by Charles Dickens through his novel A Tale of Two Cities, he states, â€Å"It was the best of times, it was the worst of times†. (1) The novel, set in 1775 is in the midst of the French Revolution, a time that was embodied by dualities. Love and hate. Misery and happiness. Light and darkness. Hope and despair. The novel utilizes devices such as juxtaposition and repetition to help add meaning to the novel. One such example can be found in the last passage of the novel. With the use of imageryRead MoreA Tale Of Two Cities By Charles Dickens1591 Words   |  7 PagesA Tale of Two Cities, the 1859 classic written by Charle s Dickens, tells the story of two men who look similar, but have different characters, begins with the famous verbiage, â€Å"It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the winter of despair, we had everything before us, we hadRead MoreA Tale of Two Cities: The Victorian Era and the Abandonment of Spirituality865 Words   |  4 PagesJoshua Wohlgemuth A Tale of Two Cities: The Victorian Era and the Abandonment of Spirituality Throughout the early to mid 19th Century, a new and cultural age took hold of Europe, specifically Great Britain with the commencing of the Victorian Era. Marked by impressive achievements such as the Industrial Revolution, La Belle Epoque, and the beginnings of an urban middle class, this era was also plagued with child labor, poor hygiene, prostitution, the constant class distinctions, and a bloody revolutionRead MoreSymbolism of Alcohol in A Tale of Two Cities721 Words   |  3 Pages intrigue, suspense, and horror in A Tale of Two Cities. The theme of liquor establishes the lingering effect that an appalling event is going to transpire due to foreshadowing. Wine is used both as sustenance and as a symbol of blood. Throughout A Tale of Two Cities wine is paralleled to blood in order to portray the reason why the peasants started an uprising against the elite of the French government to gain equality and fairness. In A Tale of Two Cities, Charles Dickens uses alcohol to underscoreRead MoreThe Worst Hard Time By Timothy Egan1079 Words   |  5 PagesAccording to Egan, â€Å"Never let the kids see you sweat† (2006, p.1). The Worst Hard Time by Timothy Egan was announced as â€Å"a classical disaster tale† by the New York Times. This book was written to inform everyone about the untold story of those who survived the American Dust Bowl. The story documents how the darkest years of the Great Depression affected the economy and the people’s living environment as well. Egan’s book explains the importance of the Great Depression. Within this theme, Egan explores

Culture Jamming - Definition and Examples

Culture jamming is the practice of disrupting the mundane nature of everyday life and the status quo with surprising, often comical or satirical acts or artworks. The practice was popularized by the anti-consumerist organization Adbusters, which often uses it to force those who encounter their work to question the presence and influence of advertising and consumerism in our lives. In particular, culture jamming often asks us to reflect on the pace and volume at which we consume and the unquestioned role that the consumption of goods plays in our lives, despite the many human and environmental costs of global mass production. Key Takeaways: Culture Jamming Culture jamming refers to the creation of images or practices that force viewers to question the status quo.Culture jamming disrupts social norms and is often used as a tool for social change. Activists have used culture jamming to raise awareness of issues including sweatshop labor, sexual assault on college campuses, and police brutality. The Critical Theory Behind Culture Jamming Culture jamming often involves the use of a meme that revises or plays off of a commonly recognized symbol of a corporate brand (such as Coca-Cola, McDonalds, Nike, and Apple, to name just a few). The meme is typically designed to call into question the brand image and values attached to the corporate logo, to question the consumer relationship to the brand, and to illuminate harmful actions on the part of the corporation. For example, when Apple launched the iPhone 6 in 2014, the Hong Kong-based Students and Scholars Against Corporate Misbehavior (SACOM) staged a protest at a Hong Kong Apple Store where they unfurled a large banner that featured the image of the new device sandwiched between the words, iSlave. Harsher than harsher. Still made in sweatshops. The practice of culture jamming is inspired by the critical theory of the Frankfurt School, which focused on the power of mass media and advertising to shape and direct our norms, values, expectations, and behavior  through unconscious and subconscious tactics. By subverting the image and values attached to a corporate brand, the memes deployed in culture jamming aim to produce feelings of shock, shame, fear, and ultimately anger in the viewer, because it is these emotions that lead to social change and political action. Sometimes, culture jamming uses a meme or a public performance to critique the norms and practices of social institutions or to question political assumptions that lead to inequality or injustice. The artist Banksy is a notable example of this type of culture jamming. Here, well examine some recent cases that do the same. Emma Sulkowicz and Rape Culture Emma Sulkowicz launched her performance piece and senior thesis project Mattress Performance: Carry That Weight at Columbia University in New York City  in September  2014, as a way to draw critical attention to the universitys mishandling of disciplinary proceedings for her alleged rapist, and its mishandling of sexual assault cases in general. Speaking about her performance and her experience of rape, Emma told the Columbia Spectator that the piece is designed to take her private experience of rape and shame in the aftermath of her attack into the public sphere and  to physically evoke the psychological weight she has carried since the alleged attack.  Emma vowed to carry the weight in public until her alleged rapist was expelled or left campus. This never happened, so Emma and supporters of the cause carried her mattress throughout her graduation ceremony. Emmas daily performance not only brought  her alleged assault  into the public sphere, it also jammed the notion  that sexual assault and its consequences are private matters, and illuminated the reality that they are often  hidden from view by the shame and fear that survivors experience. Refusing to suffer in silence and in private, Emma made  her fellow students, faculty, administrators, and staff at Columbia face the reality of sexual assault on college campuses by making the matter visible with her performance. In sociological terms, Emmas performance served to vanish the taboo on acknowledging and discussing the widespread problem of sexual violence by disrupting the social norms of daily campus behavior. She brought rape culture into sharp focus on Columbias campus, and in society in general. Emma received a heap of media coverage for her culture jamming performance piece, and fellow students and alumni of Columbia joined her in carrying the weight on a daily basis. Of the social and political power of her work and the widespread media attention it received, Ben Davis of ArtNet, the leader in global news about the art world, wrote, I can hardly think of an artwork in recent memory that justifies the belief that art can still help  lead a conversation  in quite the way  Mattress Performance  already has. Black Lives Matter and Justice for Michael Brown At the same time that Emma was carrying that weight around Columbias campus, halfway across the country in St. Louis, Missouri, protesters creatively demanded  justice for 18-year-old Michael Brown, an unarmed Black man  who was killed by a Ferguson, MO police officer Darren Wilson on August 9, 2014. Wilson had at that point yet to be charged with a crime, and since the killing occurred, Ferguson, a predominantly Black city  with a predominantly white police force and a history of police harassment and brutality,  had been raked by daily and nightly protests. Just as intermission concluded during a performance of  Requiem  by Johannes Brahms by the St. Louis Symphony on October 4, a racially diverse group of singers stood from their seats, one by one, singing the classic Civil Rights anthem, Which Side Are You On? In a beautiful and haunting performance, protesters addressed the predominantly white audience with the songs titular question, and implored, Justice for Mike Brown is justice for us all. In a recorded video of the event, some audience members look on disapprovingly while many clapped for the singers. Protesters dropped banners  from the balcony commemorating Michael Browns life  during the performance  and chanted Black lives matter! as they peacefully exited the symphony hall at the conclusion of the song. The surprising, creative, and beautiful nature of this culture jamming protest made it particularly effective. The protesters capitalized on the presence of a quiet and attentive audience to disrupt the norm of audience  silence and stillness  and instead made  the audience the site of a politically engaged performance. When social norms are disrupted in spaces in which they are usually strictly obeyed, we tend to quickly take notice and focus on the disruption, which makes this form of culture jamming successful. Further, this performance disrupts the privileged comfort that members of a symphony audience enjoy, given that they are primarily white and wealthy, or at least middle class. The performance was an effective way of reminding people who are not burdened by racism that the community in which they live is currently under assault by it in physical, institutional, and ideological ways  and that, as members of that community, they have a responsibility to fight those for ces. Both of these performances, by Emma Sulkowicz and the St. Louis protesters, are examples of culture jamming at its best. They surprise those who bear witness to them with their disruption of social norms, and in doing so, call those very norms, and the validity of the institutions that organize them  into question. Each offers a timely and deeply important  commentary on troubling social problems  and forces us to confront that which is more conveniently swept aside. This matters because viscerally confronting the social problems of our day is an important step in the direction of meaningful social change.

Deborah Tannen Analysis Essay Free Essays

Ap English Tannen Essay Section 1: Theory You Just Don’t Understand Women and Men in Conversation by Deborah Tannen is basically an explanation on how women and men converse. Tannens main goal is to give advice to the different genders in order for them to avoid as much conflict as possible. Tannen’s main ideas are to explain how differently women and men react to each other’s way of being. We will write a custom essay sample on Deborah Tannen Analysis Essay or any similar topic only for you Order Now It’s like they’re in their own little world while living in the same big world. Men tend to try to dominate situations and tend to always want to be at the top. Women do not tend to want to get into conflict but tend to show understanding. These big differences bring them into conflict. A Tannen explains, â€Å"What he wanted conflicted with what she wanted†. (40) Women and men are constantly clashing in opinions. Men are usually trying to be above each other which is something Tannen calls â€Å"one-up†. It is like men are always in competition with people around them. For example, in chapter 2, Tannen explains why men don’t ask for directions. She explains, â€Å"The fact that you have the information, and the person you are speaking to doesn’t, sends a metamessage of superiority. If reasons are inherently hierarchal, then the one who has more information is framed as higher up on the ladder, by virtue of being more knowledgeable and competent. † This shows how men are always trying to be at the top of every conversation. They want to know everything, in order to be at the top of everyone. Women have a completely different view point then men. They aim to be accepted by others, they try to avoid conflict, and they tend to show that they understand what the other person is trying to say. For example, in chapter 6, Tannen begins to explain how in a comic, the two boys are fighting while a girl named Debbie is trying to be the peacemaker. She claims that she is looking for someone but the boys say that the person isn’t there. Even though she knows the person is there, she acts like she doesn’t know anything to avoid conflict. Tannen explains, â€Å"Females play the role of being peace makers. †(162) This shows how women basically try to avoid any conflict with anyone. Section 2: Setting The setting of the conversation is at lunch in a restaurant for a reunion. There are three women: Cathy and Jeanne are sisters and Mary is their mom. The conversation is taking place at a restaurant called The Cheese Cake Factory at around 12:45. The women are having lunch because Cathy came down to visit them from Venezuela. The women haven’t seen each other in two months. They basically discuss their life styles and explain how their children act. Section 3: Analysis In this conversation, there are no men. Since there are only women, there is no conflict and they basically agree with each other in everything. They talk about their children’s behaviors and no one speaks more than one another. However, even though Mary does talk, she speaks less than her daughters do. The women only interrupt each other twice in the entire conversation but it is to add positive feedback to each of their issues. For example, Jeanne interrupts Cathy to say â€Å"of course†, when Cathy is talking about her conditions in Venezuela. Throughout the conversation, the topic basically stays the same. Unlike men, these women don’t try to be â€Å"one-up† from each other in anyway. No one brags about anything and they don’t try to put each other down. In fact, they agree with each other when they share different anecdotes. For example, Jeanne agrees with Mary when Mary says that it was hard to have 3 teenagers at once. Jeanne specifically says, â€Å"How the heck did you do that! † I think Tannens theory of women is proven by this conversation. Since there are just women, they each agree with each other and are very understanding of their concerns and opinions. Section 4: Reflection In this conversation, I completely agree with what Tannen would think of this conversation. Women always tend to agree with each other and then add feedback to the conversation. Also, men like to be straight to the point while women like to be detailed and concerned. This is exactly what the ladies are doing in this conversation. They do not try to be better than each other in any way; they are simply having lunch. No one tries to take the lead role of the conversation and neither one of them tries to act like they’re better than another. This book has opened my eyes to many things I never noticed. I never noticed why men and women clash so much with each other. Men and women are very different. For example, this book made me feel the need to analyze my parent’s relationship. They do fight because they have different views on how to deal with things. My mom seems to overreact to things in my dad’s eyes. However, my mom feels that my dad doesn’t care so much about her since he feels this way. I agree with her when she compares the genders. However, at times I felt that she would exaggerate. As a woman, I notice that I do many of the things she says in her book. I’m never looking for conflict and I don’t like to brag to people that I don’t really know because it seems like they’ll judge me. However, in this book, I feel that women look weak in her eyes. She feels that they are always willing to avoid conflict but this is not always the case. Women fight as well for what they want. At times, I felt her book had been inaccurate because the ideas were more stuck in the past. For example, the newspaper example in chapter 3. When I read this example, the first think I thought about was my grandparents. They always fight due to the idea of my grandpa always reading the paper rather than talking to my grandma. A lot of couples, nowadays, don’t have this problem. This to me shows that it’s inaccurate information. How to cite Deborah Tannen Analysis Essay, Essay examples

Spanish-English Halloween Story Essays - Bruja, Bombones, Halloween

Spanish-English Halloween Story On la vispera de Todos los Santos a young boy went to a casa de los fantasmas. Outside there were esqueletos hanging on the walls. He was wearing a glow in the dark mascara, carrying a calavera in one hand and a saco in the other. His disfraz masked his miedo. He only wished he had carried a linterna with him. His sack was filled with bombones as he entered the house with many fantasmas in it. Out of nowhere a murcielago flew across his face. He dropped his trusty skull and could not find it again. He picked up an escoba to fend off the gato negro by his feet. All he could think about was how much fun it would be at the fiesta he was going to afterwards. Right now he saw a bruja and her caldera and ran away. He could hear the buhos as the house suddenly went silent. Then he saw a tall espantapajaros holding a large, orange calabaza. The luna shone on this very brightly. The door was ahead and he ran to it. He would now walk to the party he was going to go to and then finnally the tre inta y uno, the noche de las brujas would finally be over. Foreign Languages

Use of Language in Miss Julie Essay Example

Use of Language in Miss Julie Essay Example Use of Language in Miss Julie Essay Use of Language in Miss Julie Essay Essay Topic: Play The use of language in Miss Julie is very complicated and simple throughout the play and also was written in 1888. The language of the play is Swedish written by August Strindberg but was translated into English by Kenneth McLeish and when you translate a language into English its really hard to make it sense. In my opinion the playwright uses different types of language; and also how the play has different types high and low classes for example Miss Julie is a high class person because she is the Lordships daughter and she presented by this way her language:Not to mention conceit. Don Juan is that your name? Or Joseph, out of the Bible? Thats it, Joseph this shows that Miss Julies language is very complicated as she is the Lordships daughter, in the play Miss Julie doesnt use simple sentences so much, so she shows she is a higher class than everyone in the play and she makes very sophisticated references. However, sometimes in the play Jean uses complicated language as well this shown that Jean has an ambition to be a high status person even though Jean is a servant, a lower class The mistress of everything, the chief ornament of the house. On the other hand Kristen the cook uses a lot of simple language, Kristen is a character that follows the orders and shows respect thats why Strindberg in the play always has her talking in simple language Shes always been wild. But worse these last few days, since her engagement finished This play features many of metaphors, and is a huge factor in this play as well, for example when Kristen and Jean was talking about Miss Julies dog called Diana. Ill, ha! Shes been at it with that mongrel at the lodge, and now shes Miss Julie wont have it. Diana is going out with this mongrel with Diana high status going out with the gatekeepers mongrel low status is a symbol of Miss Julie and Jean relationship by Diana representing Miss Julie and the gatekeepers mongrel representing Jean this is an example of Strindberg using metaphors in the play. Furthermore there is symbolism where Jean and Miss Julie told each other their dreams Im on top of a high pillar, Ive climbed all the way up and I cant get down again Strindberg did this to show that Miss Julie is a high status person but as well want to get down from the high class, however Strindberg wrote Jeans dream differently The nest with the golden egg, I want to rob it. I climb and I climb trunks so thick, slippery, Strindberg is showing that Jean want to be a high class person and shows ambition but he cant reach to the top. This play has different natural and unnatural language, in my opinion I think Strindberg did this for the audience to be enthusiastic and bring energy to the play. But for most plays usually uses very natural language Shes wild again tonight. Miss Julie. Wild showing the play is creating really fast tempo pace because the speech gets to the point. However sometimes the play gets unnatural with pauses and breaks between the sentences There was someone there: a pink frock, white stockings, it was you. Poetic language is also used, where Miss Julie and Jean having a monologue See, your Ladyship, a dog can stretch out on your Ladyships shoulder, a horse can feel your hand stroking him, but a servant in my opinion Strindberg uses poetic language to make it kind of more romantic poem. Questions are use in the play not only for the audience but for the actors as well because they acting needs to be a naturalistic as possible I think Strindberg did this to make the audience and actors to use their sense, Miss Julie use a lot of questions when Miss Julie asked Kristen to run away with herself and Jean Youve never been abroad. Never seen the world. Its lovely, riding in a train shows that Miss Julie is going through too many emotions to start a new life with the servants. Dialect is used to show the audience each character the way they speak if its formal or slang in this play focuses on high and low classes so it must be formal Vous voulez plaisanter, madame. Jean character shows that he is well educated for a servant and impresses Miss Julie that he can speak another language. If I was Miss Julie my dialect will be traditional English accent because this play is really in the olden times where women wear dresses and men wear suits also for servants wear uniform. Kristin I think she speaks formal since she is a servant and have respect for Miss Julie. Strindberg thinks that the play should be continuous, so the story flows straight through because by having breaks it ruins the show and the audience wont understand the message of the play sometimes many wont understand what the play is about. One of my practical I did a part of the play where Kristen found out that Jean and Miss Julie had an affair, I was Kristen and when I played the scene I had to think proper way to say while Im acting because there are so many ways to explore the language thats why language is so important. For my part as Kristin I was kind of using formal language there was no slang but also I was angry at the same time at Jean. I have to think about the tone of voice if Im speaking formal and angrily at Jean and its really difficult seeing that this play is a naturalistic play.

10 Common ESL Mistakes

10 Common ESL Mistakes 10 Common ESL Mistakes 10 Common ESL Mistakes By Guest Author This is a guest post by Pratiti Diddi. If you want to write for Daily Writing Tips check the guidelines here. Learning a new language is never easy. Below you will find ten common mistakes among students of English as a second language. Even if you are a native English speaker I guess you could use a reminder on some of them. Incorrect: My sister is photographer. Correct: My sister is a photographer. Incorrect: It is more cold today. Correct: It is colder today. Incorrect: I have told you all what I know. Correct: I have told you all (that) I know. Incorrect: Which is the biggest city of the world? Correct: Which is the biggest city in the world? Incorrect: I have done a mistake. Correct: I have made a mistake. Incorrect: I have been here since three days. Correct: I have been here for three days. Incorrect: We waited one and a half hour. Correct: We waited one and a half hours. Incorrect: According to me, it’s a bad film. Correct: In my opinion, it’s a bad film. Incorrect: It’s getting winter. Correct: Its getting to be winter. Incorrect: Except Angie, everybody was there. Correct: Except for Angie, everybody was there. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Grammar category, check our popular posts, or choose a related post below:50 Rhetorical Devices for Rational WritingTaser or Tazer? Tazing or Tasering?Adverbs and Hyphens

Charles Schwab & Company Case Study Example | Topics and Well Written Essays - 500 words

Charles Schwab & Company - Case Study Example Moreover, the company offers services with low commission charges which result in huge revenues and consumer trust. The recent sale of the â€Å"US Trust† has decreased profitability. Since the company operates in only a few countries it has a risk of losing business. The aging population in countries it operates like Hong Kong, USA and UK are likely to increase demand for insurance and other retirement and corporate services the firm offers. The positive prospects of the asset management industry are likely to bring benefits to the firm. Despite the opportunities, the firm is likely to be affected by the global recession which has reduced demand. The increasing number of new entrants in the market will increase competition for the firm. Volatility in financial markets can cause Charles and Schwab & Company’s profits to decline. The firm should continue to prioritize consumers and quality product in order to retain profitability. It can start operations in other countries that may have potential demand for the services offered. The company can modify and polish its services by offering new convenient plans for its potential customers in order to combat competition. Market research should be conducted to offer services that are better than competitors in order to retain market share. The firm was the first discount brokerage company. Its strategy is to empower individual investors by offering discounts and convenient plans. It was the first to offer 24 hours a day and 7 days a week services. Moreover, it offered automated telephone services(Rimma Kats,2011). It used the strategy to ease the consumer by offering automated online and cell phone facilities to increase market share and profits. The firm has an organized system for the smooth running of the company. The firm has maintained different department. Each department handles a particular aspect. The firm has specialists to maintain and develop software for its mobile commerce facility. The firm well identifies the marketing segment for each service it offers and modifies its packages for different units.

How does 'Services Response Logistics' differ from 'Logistics Essay

How does 'Services Response Logistics' differ from 'Logistics - Essay Example Now I will explain the concern of the services response logistics. Main concern of the SRL is management of the service capacity. Service capacity is the number of consumers for each day the company’s service system is intended to hand out (Hertz et al, 2003). When demand goes above to the capacity, company has to turn away consumers or employ personnel all these steps are taken to increase capacity of company.Managing service capacity comprises the capacity utilization.   Capacity utilization used to level demand strategy, because the capacity turns out to be steady in spite of demand. When demand goes above than capacity, line up management strategy arrangement with surplus customers (Rogers et al, 1999).In the situation when demand is higher than capacity, at this time capacity management used for (Bowersox, 2005):   Ã‚  Ã‚   Hiring part-Time Employees  Ã‚  Ã‚   Utilizing consumers- those are hidden employees  Ã‚  Ã‚  Ã‚   Making use of innovative technology  Ã‚     Ã‚   Cross-Training & giving out employees  Ã‚  Ã‚  Ã‚   Utilizing employee setting up strategies  Ã‚  Ã‚  Ã‚   Utilizing demand management actionsIn the situation when available service capacity exceeds demand, Capacity Management is used for exercising demand management practices and discovering other uses for service capacity. Logistics is only concerned to the forward and backward running and storage of supplies, services and associated information (Hertz et al, 2003). But SRL is used for the management of distribution channels engage customary methods and latest channels that slot in fresh internet technologies.

Product analysis of Nestle

Product analysis of Nestle Nestlà © is the largest food company in the world, marketing over 8,500 brands and 30,000 products. It operates nearly 500 factories across 5 continents and employs over 200,000 employees worldwide. As the World Food Company, Nestlà © is the provider of the best food for whatever time of day and for whatever time of your life. Nestlà © RD Singapore plays an important role in the development of products for Nestlà © Nutrition, with focus on creating products with micronutrient fortification to address deficiencies. Nestlà © has an extensive product mix targeted at many different segments of the market. The chosen product category for in-depth analysis is Nestlà © milk products, which is targeted at parents of young children (age 1 5) and health conscious adult consumers who desire to retain heart and bone health. In the adult category in specific, the functional milks offer a range of functional benefits, from cholesterol management and heart health to bone health. A product mix is the set of all products a particular seller offers for sale. A product mix consists of various product lines and has a certain width, length, depth, and consistency. The table below shows the product-mix width and product-line length for Nestlà © products in Singapore. Product-Mix Width Baby Foods Milk Cereals Chilled Dairy Ice Cream Confec-tionery Choco-lates Beverages Culinary/ Foods Healthcare Nutrition Perfor-mance Nutrition Pet Care Product Line Length Junior Foods Growing Up Milk Breakfast Cereals Yogurt Drink Drumstick Kit Kat Milo Maggi Noodles Nutren PowerBar ALPO Dog Food Infant Cereals Full Cream Milk Yogurt MatKool Milkybar Nescafe Maggi Porridges Peptamen Pro Plan Dry Food Adult Milk Take Home Tubs Crunch Maggi Stock Nestle Ice Cream Smarties Sauces Seasonings Potong Milo Yang Sheng Le Nestle Gold Recipe Collections Uncle Tobys The width of a product mix refers to how many different product lines the company carries. Nestlà ©s range of product lines includes baby foods, milk, cereals, dairy products, confectionery, ice cream and chocolates, culinary foods and pet care products. Nestlà © also provides a broad range of nutritional and flavored beverages and offers product line with specific nutritional functions. The length of a product mix refers to the total number of items in the mix. Nestlà © had an average product length of 2.8. Within the range of Nestlà ©s milk products include growing up milk, full cream, filled milk and adult milk. The depth of a product mix refers to how many variants are offered of each product in the line. For instance, Nestlà © adult milk comes in two functional forms (bone and heart health). The consistency of the product mix refers to how closely related the various product lines are in end use, production requirements, distribution channels, or some other way. Nestlà ©s product lines are consistent insofar as they are consumer goods that go through the same distribution channels. Company can expand its business in four ways: it can add new product lines, thus widening its product mix; it can lengthen each product line; it can add more product variants to each product and deepen its product mix; or it can pursue more product-line consistency. To reach our targeted market, Nestlà © can add new product line in the area of elderly health food, thus widening its product mix. In Singapore, the National Mental Health Survey (NMHS) conducted in 2003 reported a prevalence of dementia among the elderly as 5.2% for > 60 years, 6.0% for > 65 years, and 13.9% for > 75 years. Health Minister Khaw Boon Wan expects the numbers to double by year 2020. According to research, nutritional deficiencies in elderly are one of the factors influencing their cognitive functioning. In the article Many over-50s not eating properly (The Straits Times, September 2, 2010), the columnist shared a recent survey results indicating that older Singaporeans are not getting enough nutrition, with only 1 per cent of 421 respondents aged 50 years old and above have a balanced diet that meets the recommendations of the Health Promotion Board (HPB). Contrary to common belief, dementia is not an inevitable part of the ageing process and preventive and protective factors can help reduce the risk or delay the onset of dementia (Health Promotion Board). The best way to fight dementia is to maintain a good cognitive function and having a healthy and balanced diet is essential. There is a growing need and market for Nestlà © to produce brain-healthy functional foods targeted at the segment of the silver market who desire to retain memory, brain health and have a balanced diet. In Singapore, although there are already a number of brain health supplements targeted at the elderly, fortified food products aimed at this group are lacking. The first reason why Nestlà ©s product may be modified to reach the targeted segment is because Nestlà © Research Centre (NRC) is internationally renowned for its work in the food and nutritional sciences. For instance, as milk is particularly sensitive to heat, Nestlà © developed a soft sterilization of milk that protects the delicate amino acid, lysine and etc in their dairy products. In the article Brain food (The Business Times, December 02, 2009), Fernando Gomez-Pinilla, a professor of neurosurgery and physiological science at UCLA Medical School shared his findings on how dietary factors affect brain function. And he emphasized that Omega-3 fatty acids, with DHA are essential for normal brain function, and has been proven to enhance synaptic plasticity. Through Prof Gomezs exploration, he has proven that folates and antioxidants also helped reduce age-related decline in cognitive function. Presently, Nestlà © offers different milk products fortified with iron, zinc, vitamin A and other micronutrients aimed at addressing specific health deficiencies and they have existing product such as NESTLÉ ® NAN ® infant milk formula that contains DHA and ARA, two important ingredients that support brain development of young children. Nestlà © Research teams can work on improving the ingredients used in their existing products and offer milk products fortified with Omega-3 fatty acids, folates and antioxidants aimed at maintaining the cognitive function of the aging population. What is needed is a marketing effort, advertising the new range of products as brain-boosting functional food to the elderly. Next, Nestlà © had distinctive product lines catering to the needs of infant, young children; adults who are concerned with their health; and athletics who wants a performance boost. Nestlà © RD Singapore has always been focusing on creating products with micronutrient fortification to address deficiencies, therefore, with Nestlà ©s expertise in the field and food and nutritional sciences, they can aim to develop an additional product line with a range of milk products cater for the management of elderly health, besides, the development of brain healthy fortified food is for the benefit of the aging population in Singapore. In the longer run, Nestlà © can also introduce a range of new food products such as elderly snacks, healthy food and drinks and healthier culinary products with a different positioning and target the different segments of the silver market. Question 2 (18 marks) In this section, I will move on to discuss how Nestlà © currently makes use of the marketing mix concepts of pricing, promotion and distribution channels to reach its key target market for Nestlà © adult milk products in specific. Their adult milk products are targeted at health-conscious adult consumers who desire to retain heart and bone health. Price is the one element of the marketing mix that produces revenue and communicates to the market the companys intended value positioning of its product or brand. Nestlà ©s consumers range from the poorest to the wealthiest, and those seeking for convenience food or specific alternatives with perceived consumer benefits. These offer opportunities for them to provide high quality nutritious products. (Nestle Management Report, 2007). Nestlà © has adopted value pricing through winning loyal customers by charging a fairly low price for a high-quality offering. For instance, Nestlà © targets the lower income group through their Popularly Positioned Products (PPP) strategy, which focuses on creating items that are both highly nutritious and affordable on a daily basis for low-income consumers. Value pricing involves re-engineering their companys operations to become a low-cost producer. Nestlà © set strategic price points for their products, considering the fact that those with lower incomes have an even greater need for highly nutritious foods. (Nestle Management Report, 2007). Nestlà © had developed product lines rather than single products and introduce price steps, known as their multi-price point strategy, aimed at capturing all market opportunities. In this way, their targeted consumers are able to trade up and down without trading out of Nestlà ©s products. An illustration of their multi-price point strategy for a packet of 900g of adult milk within the product line is estimated as follow: Nestlà © also stimulate purchase of their milk products through various promotional pricing. For instance, the Nestlà © milk powder promotion at FairPrice offers a redemption of $10 NTUC FairPrice gift vouchers when customer accumulate $100 worth of Nestlà © milk powders purchase. The promotion encourages purchase of Nestlà © milk products within a specified time. Nestlà © also establish special prices in certain events to draw more customers. Nestlà © had an unmatched geographic presence in many markets, including emerging markets. Nestlà © has created very close relationships between their brands and their consumers as well as an in-depth understanding of their consumers and an expertise in related trends. This has also enabled Nestlà © to develop local management teams, build local manufacturing and RD and establish local supply-chain initiatives including long-term relationships with suppliers. Internationally, Nestlà ©s milk product is available in more than 100 countries throughout the World. (Nestle Management Report, 2007) Nestlà © used intensive distribution strategy by placing their milk products in as many outlets as possible, knowing that their targeted consumer requires a great deal of location convenience. Intensive distribution increases product availability. In Singapore, we can find Nestlà ©s milk product in popular outlets like convenience stores, pharmacies, and all leading supermarkets. These places are situated within 10 minutes walking distance from consumers homes. Marketing communications is the means by which firms attempt to inform, persuade, and remind consumers about the products and brands that they sell and Nestlà © enhance consumer communication with nutritional messaging. The marketing communications mix consists of six major modes of communication: advertising; sales promotion; events and experiences; public relations and publicity; direct marketing; and personal selling. Advertising can be used to build up a long-term image for a product or trigger quick sales. Nestlà © employed the used of various media and methods to promote their milk products. Just recently, they started an integrated print/radio ad for Nestlà © Nesvita Omega plus Acticol milk, advertising it as Singapores 1st and only milk with plant sterols which are shown to lower blood cholesterol. Consumers have been hearing on the radios and seeing in the papers about the benefit of having a lower cholesterol levels associated with consuming Nesvita Omega plus Acticol mi lk daily. Nestlà © also drew attention to their products by arranging special events. Nestlà © held a health exhibition Nestlà © Presents Health and You 2010 which caters for the young and old. They had activities which appealed to all in the family at the event, including free cholesterol and bone density checks by Nestlà © Nesvita Omega plus Acticol for the health conscious and health seminars and talks by health professionals, nutritionists and doctors. In addition, Nestlà © had a strategic partnership with Singapore Heart Foundation (SHF) known as Love Your Heart. The partnership allows Nestlà © to carry the SHF logo on the Nestlà © Omega Plus range, endorsing it as the preferred adult milk choice as it has the added benefit of heart health as well as calcium for bone health. Nestlà © also promotes heart health through the media, such as the Cholesterol Challenge in which the public are invited to lower their bad cholesterol. By becoming part of a special and more personally releva nt moment in consumers lives, Nestlà ©s involvement with events broadened and deepened the relationship with their target market. Question 3 (28 marks) The brand name for our new product is Nestlà © MindFit Silver, a fortified milk powder offering benefits as follow: maintain the cognitive function of elderly by slowing down and stabilizing age-related brain decline and provide specific nutritional food value for a balanced diet. Our target segment of the silver market for the Nestlà © MindFit Silver is elderly who desire to retain memory, brain health and have a balanced diet. This segment can be described demographically by age (50-55 and older). Nestlà © strategy is based on a positioning of product differentiation. Product is the first and most important element of the marketing mix. Packaging is a major styling weapon that provides the buyers first encounter with the product and is capable of either turning the buyer on or off (Kotler et al, 2009). Packaging is defined as all the activities of designing and producing the container for a product. We will introduce elegant gold and silver-trim packaging container as we wanted a sophisticated-looking package that reflects the quality of Nestlà © MindFit Silver. A good packaging helps to identify our brand and convey descriptive and persuasive information to our target consumers. Functionally, structural design is crucial. We make out that resealability, freshness and easy-to-open and close packaging are of huge importance to the elderly consumers, and has incorporated these packaging innovations in our new product. The label on our package will carry our brand name, logo and the Nestlà © nutritional compass that provides our consumers with tips and nutritional facts that guide them towards informed choices about their diet. We will also have a picture of a sharp-looking senior ambassador in his 50s on the product label; this makes it easier for the elderly to distinguish our product from other brands on the shelves. Pricing decisions must be consistent with the firms marketing strategy, target markets, and brand positioning. The Nestlà © MindFit Silver will be introduced at $18 estimated retail price per 400g tin and we will use several pricing techniques to stimulate purchases. In the first 6 months of product launch, we will offer a cash rebates of $4 to draw more first-time customers. We expect to come up with more variations of the Nestlà © MindFit Silver, such as cereals, infusion of more flavorings and priced them differently to meet the needs of more consumers. We will also establish special prices in conjunction with HPBs dementia campaign to draw more customers. Marketing channels are sets of interdependent organizations involved in the process of making a product available for use or consumption. Our channel strategy is to use selective distribution, marketing Nestlà © MindFit Silver through Hospital pharmacies, selected Unity Pharmacies, Guardian and Watsons stores, selected NTUC Fairprice, and selected Cold Storage outlets. By doing so, we can gain adequate market coverage with more control and less cost than intensive distribution. As we are targeting the elderly consumers, we implemented home delivery as an additional point of access. This is because we understand that some elderly has difficulty going out to buy groceries due to health problems. Since the awareness of nutrition service for cognitive health is our objective, other channels of distribution could include local broadcast media or public forums at community centre. Place should take into account the convenience of the product to the consumer and where the consumer can obta in it most readily. In support of channel partners, we will provide full-color posters displaying the picture and key benefits of Nestlà © MindFit Silver. Our training staff will work with retail sales personnel to explain the benefit of the product. Finally, we plan to arrange special payment terms for retailers that place volume orders with us. Marketers need to creatively employ multiple forms of communications to effectively reach and influence target markets. The marketing communications mix consists of six major modes of communication: advertising; sales promotion; events and experiences; public relations and publicity; direct marketing; and personal selling. We will make use of advertising; sales promotion; events and experiences; public relations and publicity to market Nestlà © MindFit Silver to the targeted segment of the silver market. We will start an integrated television, print and radio ads targeting the elderly. TV advertising is an effective means of vividly demonstrating our product attributes and persuasively explaining their corresponding benefits to the elderly. Our TV ad will show a smart looking elderly man sharing with his friends about the benefits of Nestlà © MindFit Silver, and how the milk product help him to stay sharp and alert. This is a creative way to reinforce the message that Nestlà © MindFit Silver help maintain the cognitive functions in elderly. Out print ads on newspaper and magazines can provide much more product details and can also effectively communicate user and usage imagery. Our radio ad will add a tag line promoting the Nestlà © MindFit Silver as a brain healthy food for the aged parents. As the multimedia advertising efforts continues, we will also distribute new point-of-purchase displays to support our retailers and increase the number of spontaneous buying decision. We will add consumer sales promotions such as distributing samples to elderly at the store and we will organize contest offering prizes such as cash and holiday trips as a result of purchasing our products within the specified time period. We will also participate in the 50plus Expo, a consumer fair for the elderly organized by the Council for Third Age. The expo is targeted for those aged 50 and above and is devoted to shopping, performances, talks, demonstrations and more. We will educate consumers on the benefits of drinking Nestlà © MindFit Silver as a daily healthy beverage and at the same time, generate channel support for our product launch. Nestlà © has been actively involved in sponsorships of a variety of causes. A sponsored event must meet the marketing objectives and communication strategy, and the audience delivered by the event must match the target market of our product. Nestlà © will sponsor the Health Promotion Board (HPB)s Dementia Awareness Campaign. To raise awareness of dementia, HPB has air on Channel 8 and Suria a short film on dementia that is being directed by local director, Royston Tan. Other activities in conjunction with the campaign include informative talks held at Tan Tock Seng Hospital, shopping centre, hotels, and public library. Nestlà © can strategically identify itself at the events using banners and signs advertising Nestlà © MindFit Silver as the top brain food choice for active seniors. Nestlà © will also provide free product samples at the events to generate buying crowds. Social network such as Facebook has become an important force in marketing. A key aspect of social networks is word of mouth. Consumers talk about dozens of brands each day and Facebook offer exposure and the targeted market are more likely to spread the brand message. IT classes have opened up a whole new world for the elderly who learn how to surf internet and use Facebook and these elderly are becoming more internet savvy and Facebook is a popular social network among them. To reach our targeted market, we will set up a Facebook page for Nestlà © MindFit Silver, and will post updates on our latest promotions, contests, events and generate thread discussion. Our aim is that more elderly can be linked to our Facebook page, to learn more about our products, and share their feedback on our product. We believed that an integrated marketing communications (IMC) can produce stronger message consistency and greater sales impacts as it forces management to think about every way the customers comes in contact with our product. IMC should improve our companys ability to reach the right customers with the right messages at the right time and in the right place. (Kotler et al, 2009).

Do Thin Models Warp Girls’ Body Image?

â€Å"Do Thin Models Warp Girls’ Body Image? † Nanci Hellmich’s â€Å"Do Thin Models Warp Girls’ Body Image? † published in Elements of Argument summarizes the effects models’ images have on young girls. Hellmich brings to our attention the influence models have on the female mindset. Psychologist, Sharon Lamb, points out that it is perfectly normal that girls want to look good, but it should not be their main focus (706). Many of the models developing a serious eating disorder, is portraying to young girls that having an eating disorder or being extremely thin is the standard way to look (706).The issue of body image is one, which grows greater as the years go on. An ex-Victoria Secret model was â€Å"shocked† by how thinner their figures are becoming (705). From a very young age, girls are hit from every direction to have a thin body. Whether it is television, movies, or magazines. Having a tremendously thin body in today’s so ciety is what is expected. Hellmich’s purpose is to show the negative vibe models’ give off to the younger generations of girls. In the world today, girls feel as though if they do not look exactly like the models’ they see all over media, than they are over weight.She also points out that being thin is not the only issue people face. They also face the issue of being overweight, which also affects a person’s health (707). Hellmich does an outstanding job at showing us professional input using ethos. She points out that psychologist and eating-disorder experts think fashion industries have push models into dangerously unhealthy body types (705). Professor of psychiatrics in Chicago states, â€Å"super-thin models can play a role in causing anorexia† (706).The models that young girls of this time are looking up to are pushing themselves to develop a life stopping eating disorder. Pathos is found when we think about how young the impression of what a re bodies are suppose to look like begins. Researchers have found that young girls start getting this message as young as first grade (707). Even at an age as early as that they feel that the culture is telling them that they have to look like a model. Writers for magazines say that girls should not wish to look like the models they envy because they are â€Å"freaks of nature† (707).Sarah Murnen, a professor of psychology, conducted a study with girls ages ten and older on what level they had with their body esteem. More then 6,000 girls had poor body image from the exposure they had to fashion magazines, where as a trivial 18 percent rejected the image of models and felt comfortable with their bodies (707). Hellmich brings out numerous facts on the issue of body image in young girls. Glamour’s points out that they believe that every woman no matter what shape or size deserves respect. They do not run photographs of women who are at an unhealthy weight.Every woman can look wonderful without wearing a smaller size (708). This shows the majority of magazine producers are making it a priority to select women for their magazines who are of all shapes and sizes. The tone of this article is one of concerned and worried. Concern for the younger generations of girls and what they see as beautiful. As the seasons pass, ex-models are noticing the differences in the models weight. Psychologist and experts are beginning to worry about the influence models are having on very impressionable females.Over all, the article’s claims are effective. Showing girls who think looking like an extremely thin model is not the best choice. The terrible measures girls have to take to look like the world is telling them to look, can be dangerous and life taking. Works Cited Hellmich, Nanci, â€Å"Do Thin Models Warp Girls’ Body Image? † Pediatrics, Vol. 114, No. 3, September 2004. Rpt. in Elements of Argument: A Text and Reader. 10th ed. Annette T, Rott enberg and Donna Haisty Winchell. Boston: Bedford/St. Martin’s, 2012. 705-709. Print.

Entrepreneurs Essay Download Pdf - Free Essay Example

Sample details Pages: 5 Words: 1471 Downloads: 5 Date added: 2017/06/26 Category Economics Essay Type Critical essay Did you like this example? Introduction As economies continue to integrate due to globalisation and formally closed economies like India and China march toward total liberalisation, entrepreneurship is on the increase. A close analysis of developed and industrialised economies indicates a common denominator that stands out amongst all of them. This is the most important role played by entrepreneurship and entrepreneurs in such economies. Don’t waste time! Our writers will create an original "Entrepreneurs Essay Download Pdf" essay for you Create order This phenomenon has proved to us that if an economy is to develop fully, entrepreneurship should be allowed to flourish. Therefore it is the objective of this paper to critically analyse the impact of entrepreneurs in any given economy. In this paper the writer will identify and discuss the many benefits afforded to an economy through entrepreneurs and entrepreneurship and the disadvantages of the same and draw conclusions on the overall impact of the entrepreneurs. Innovation Individuals often resort to entrepreneurship for one of the following reasons; they find a market niche and have the solution to profit from such niche; they have been unable to find suitable employment or a suitable means of income and therefore have resorted to using their creativity to generate an income for themselves; or they have the technological know-how and the financial resources (or able to source all of the above) necessary to generate income by satisfying a need in the marketplace. Irrespective of which of the above led an individual to become an entrepreneur it is clear that innovation and creativity is the driving factor and therefore, it can be stated that the biggest impact of entrepreneurs to an economy is the innovative contribution that they make. Job Creation As stated in the previous section, one of the main reasons that individuals tend to become entrepreneurs is because they are unable to find suitable jobs. As a result, by being enterprising, creative and finding a market niche, not only are they able to generate an income for themselves but also to employ other individuals in their business operations. Therefore, one of the most positive impacts that entrepreneurs make on an economy is job creation and the reduction of unemployment levels. In developed countries we see that almost 40 – 50% of the workforce are employed in small and medium scale business enterprises that were started up by very enterprising individuals. Likewise in countries like India, we see that millions of women have been able to pull their families out of poverty through self-employment and entrepreneurship that has been made possible by different Non-Governmental Organisations and due to the availability of such resources through micro finance etc . Africa is another good example of small scale entrepreneurs helping to reduce poverty and helping many to avoid destitution. Therefore based on everything that has been stated above it is apparent that entrepreneurs can cause a great degree of impact on an economy through job creation and income generation. Increased Competition Another positive impact of entrepreneurship on an economy is the increasing level of competition as new entrepreneurs join the fray in existing domestic markets. While one may venture to say that this will only lead to market saturation, the upside of such a phenomenon is that it causes all the players in the market to re-evaluate their operational capabilities, increase value addition, lower costs and become more efficient. Thus it can be stated that competition reduces the likelihood of monopolies and oligopolies in the marketplace and is beneficial to the customer and the economy as a whole. Increased Productivity One of the advantages of increased competition in an economy is that individuals and firms continue to source methods that can better improve their operations, use resources more efficiently and most importantly reduce costs while adding value. All this often results in an increase in productivity in an economy and an increase in the gross domestic product (GDP), which is indeed a benefit for the economy. While opponents tend to state that when productivity increases the unemployment can often increase, thus reducing the positive impacts, it is the opinion of the writer that increased productivity leading to increased unemployment will then cause more individuals to be creative, find niche markets, become entrepreneurs and begin generating more employment opportunities, thus re-inventing the wheel and driving the economy forward. New Markets As stated in the previous section increased competition in the marketplace can cause saturation and as a result many entrepreneurs maybe driven to seek new markets for their products and services or adapt market penetration tactics. Either way such a phenomena of increased competition, which ultimately causes individuals to look for new markets, can be considered as a positive impact on the economy. Therefore, entrepreneurs can be considered to play a very important role in the economy. As integration of economies continues due to globalisation, entrepreneurs often tend to look for markets that are outside of their domestic sphere thus generating foreign revenue and increasing the prosperity of the economy as a whole. While this may be a very simplistic explanation of the impact that entrepreneurs make on an economy, it is also safe to say that the employment generation, increased competition, market expansion, market penetration and sourcing new markets all result in income generation that ultimately help an economy to become more prosperous, drawing millions out of poverty and generating funds for social welfare activities that ultimately uplift the living standards of its citizenry. Negative Impacts of Entrepreneurs The single largest negative impact of entrepreneurs on an economy is the plundering of resources, which can have a disastrous effect on the environment. While such negative impacts are mitigated to some extent in developed economies due to the enforcement of environmental protection standards and regulations, this is not the case in developing economies. Further entrepreneurship requires a certain degree of business knowledge and know how, without which entrepreneurial ventures can often fail, which can also cause many financial hardship that in extreme cases can even lead to destitution. Social Entrepreneurship Today we see the realm of social entrepreneurship growing exponentially which is a very positive sign and has helped to draw millions out of poverty, decrease unemployment, decrease the number of people dependent on social welfare and all in all uplift the living standards and quality of life of millions. Further social entrepreneurship initiatives are also often seen as ‘green initiatives that take into consideration the impact on the natural environment and therefore strives to keep this at a minimum. This increases awareness about such issues, avoids the plundering of natural resources and conserving the environment wherever possible. Therefore, it can be stated that the negative impacts of entrepreneurs on an economy can be mitigated to some extent through social entrepreneurship. Conclusion Based on everything that has been discussed above it is apparent that the positive impacts of entrepreneurs on an economy, far outweigh the negative impacts. Job creation, reduction in unemployment levels, increased competition, opening new markets, increasing productivity, foreign income generation and poverty alleviation are some of the positive impacts that entrepreneurs have on an economy. However, this is not to say that there are no negative impacts such as the wastage and plundering of resources, yet taken as a whole it is apparent that the entrepreneurs positively impact an economy. Bibliography Assudani, R. H. (2009). ‘Ethnic Entrepreneurship: The Distinct Role of Ties. Journal of Small Business and Entrepreneurship, 22(2), pp. 197 206. Boissin, J., Branchet, B., Emin, S., Herbert, J. I. (2009). ‘Students and Entrepreneurship: A Comparative Study of France and the United States. Journal of Small Business and Entrepreneurship, 22(2), pp. 101 – 105. Butler, J. S. Kozmetsky, G. (Eds.). (2004). Immigrant and Minority Entrepreneurship: The Continuous Rebirth of American Communities. Westport, CT: Praeger. Dheeriya, P. L. (2009). ‘A Conceptual Framework for Describing Online Entrepreneurship. Journal of Small Business and Entrepreneurship, 22(3), pp. 275 281. Frith, K., Mcelwee, G. (2009). ‘Value-Adding and Value-Extracting Entrepreneurship at the Margins. Journal of Small Business and Entrepreneurship, 22(1), pp. 39 41. Harman, J. (2008, February). ‘Successful Social Entrepreneurship: the Case of the Eaglehawk Recycle Shop. Journal of Services Research pp. 201 203. Harper, D. A. (2003). Foundations of Entrepreneurship and Economic Development. New York: Routledge. Hart, D. M. (Ed.). (2003). The Emergence of Entrepreneurship Policy: Governance, Start-Up, and Growth in the U.S. Knowledge Economy. Cambridge, England: Cambridge University Press. Light, P. C. (2009, Summer). ‘Social Entrepreneurship Revisited. Stanford Social Innovation Review, 7, pp. 21 23. Menkhoff, T. Gerke, S. (Eds.). (2002). Chinese Entrepreneurship and Asian Business Networks. London: RoutledgeCurzon. Nicholls, A. (Ed.). (2006). Social Entrepreneurship: New Models of Sustainable Social Change. New York: Oxford University Press. Parnell, J. A., Lester, D. L. (2007). ‘Reevaluating the Entrepreneurship-management Conundrum: Challenges and Solutions. Journal of Applied Management and Entrepreneurship, 12(4), pp. 74 77. Wasilczuk, J., Zieba, K. (2008). ‘Female Entrepreneurship in Transitional Economies: The Case of Poland. Journal of Small Business and Entrepreneurship, 21(2), pp. 153 155. Welsch, H. P. (Ed.). (2003). Entrepreneurship: The Way Ahead. New York: Routledge. Williams, C. C. (2009). ‘Beyond Legitimate Entrepreneurship: The Prevalence of Off-the-Books Entrepreneurs in Ukraine. Journal of Small Business and Entrepreneurship, 22(1), pp. 55 61.

6 Factors in Choosing a Public vs. Private Education

What does your child need in order to succeed in attaining the best education for a promising future? This is a personal question that many parents ask themselves when choosing between a public or private education. Whats right for one child or family may not be ideal for another. To help you hone in on the best possible answer, there are generally six factors to consider.   1. What Does the Facility Offer? Many public school facilities are impressive; others are mediocre. The same is true of private schools. Private school facilities reflect the success of the schools development team and that of the school to continue to generate financial support from parents and alumni. Some private K-12 schools have facilities and amenities that surpass those found at many colleges and universities. Hotchkiss and Andover, for example, have libraries and athletic facilities on par with those at Brown and Cornell. They also offer academic and sports programs that make full use of all those resources. It is hard to find comparable facilities in the public sector—they are few and far between. Public schools also reflect the economic realities of their location. Wealthy suburban schools will often have more amenities than inner-city schools, as a rule. If your son is an aspiring football player, then a school with great athletic facilities and coaching staff should be a top priority.   2. How Many Students per Class? According to the National Center for Education Statistics report, Private Schools: A Brief Portrait,  private schools win out on this issue. Why? Most private schools have smaller class sizes, which may be ideal for a student who is easily distracted. One of the key points of private education is individual attention. You need student-to-teacher ratios of 15:1 or better to achieve that goal of individual attention. Many private schools boast class sizes of 10-15 students with 7:1 student-to-teacher ratios. Unlike private schools, a public school system must enroll almost anyone who lives within its boundaries, so generally, there are much larger class sizes—sometimes exceeding 35-40 students at some inner-city schools. However, even a large class can be a suitable learning environment if the students are well-behaved and led by a strong teacher. 3. Can the School Attract the Best Teachers? A schools ability to attract quality teachers is often tied to the salaries the school can afford to pay. Overall, public school teachers are generally better paid and have superior pension programs. Compensation varies widely, however, depending on the local economic situation and school location. For instance, teachers may earn less in Duluth, Minnesota, because its cheaper to live there than in San Francisco. Unfortunately, at some public schools, low starting salaries and small annual salary increases result in low teacher retention. Public sector benefits have historically been excellent; however, health and pension costs have risen so dramatically since the year 2000 that full-time public educators are often being forced to pay a larger share of the cost, while part-time educators may have to pay for it all. While private school compensation tends to be somewhat lower than public—again, much depends on the school and its financial resources—the often free amenities can make up for it. One private school benefit found especially in boarding schools is complimentary housing and meals, which accounts for the lower salary. Private school pension plans vary widely. Many schools use major pension providers such as TIAA. Both public and private schools require their teachers to be credentialed. This usually means a degree and/or  a teaching certificate. Private schools tend to hire teachers with advanced degrees in their subject over teachers who have an education degree. Put another way, a private school hiring a Spanish teacher will want that teacher to have a degree in Spanish language and literature as opposed to an education degree with a minor in Spanish. 4. How Much Will the School Cost You? Since local property taxes support the bulk of public education, the annual school budget exercise is a serious fiscal and political business. In poor communities or communities which have many voters living on fixed incomes, there is precious little room to respond to budget requests within the framework of projected tax revenue. Grants from foundations and the business community are essential to creative funding. Private schools, on the other hand, can raise tuition, and they also can raise significant amounts of money from a variety of development activities, including annual appeals, cultivation of alumni and alumnae, and solicitation of grants from foundations and corporations. The strong allegiance to private schools by their alumni makes the chances of fundraising success a real possibility in most cases. 5. Are There Administrative Issues? The bigger the bureaucracy, the harder it is to get decisions made at all, much less get them made quickly. The public education system is notorious for having antiquated work rules and bloated bureaucracies. This is as a result of union contracts and a host of political considerations. Private schools generally have a lean management structure. Every dollar spent has to come from operating income and endowment income. Those resources are finite. The other difference is that private schools rarely have teachers unions to deal with. 6. What Are the Expectations of Parents? Financial considerations are a major factor in determining if a public or private school is right for your family. However, you need to consider what will be expected in terms of time and commitment from you as well. Most private schools require students to be driven to and from school, and there are significant obligations for students to participate in activities outside of normal school hours. This means a lot of hours and miles for families every week to make it happen. A family needs to weigh the financial costs, time investment, and other factors. Public and private schools have their advantages and disadvantages, but with a little weighing of the pros and cons, you can easily figure out what is best for your child and for your family. Article edited by  Stacy Jagodowski